In May 2012, AVG Technologies issued a copyright claim, referred to as a 'takedown request,' for a YouTube video of 1987 pop song Never Gonna Give You Up, performed by British singer Rick Astley. The video, which as of May 2012, has over 61 million views and 300,000 comments, had been uploaded in 2007, and was restored within 24 hours by YouTube. The video's name refers to the internet meme commonly referred to as 'Rickrolling,' where someone pranks others by tricking them into going to the video.
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